Harden Elkington
Many individuals, both men and women, see social occasions as a chance to look good. This may be especially true when a potential “crush” is expected at the party.
If the roles were reversed, a lady would undoubtedly do the same thing.
It is in a woman’s nature to want to look her best when competing for the affection of a man she desires. This is where romantic rivals come into play.
There are many different factors that go into what a woman wears.
The overall goal, though, is usually to impress the opposite sex. With that said, it would make sense that when a woman has competition from another female for the affections of a man, her style would change.
In some cases, she may even try to outdo her romantic rival.
Evolutionary of women’s fashion
This was seen quite often during the 1920s. The flapper era was all about being loud and flashy.
Women wanted to stand out and be noticed. This was most likely in response to the women’s liberation movement that was happening at the time.
There was newfound freedom for women and they were taking advantage of it. They no longer had to dress like their mothers or grandmothers.
With more women entering the workforce, there was also a need for more practical clothing. This led to the development of sportswear.
It was designed to be comfortable and allow women to move freely. This style was also adopted by many young women who wanted to rebel against the traditional feminine look.
During the 1930s, the great depression caused a change in fashion.
People could no longer afford to buy new clothes. Instead, they began to make do with what they had. This led to a more conservative style of dress.
Women began to wear longer skirts and dresses. They also started to cover their hair.
The 1940s was a time of change once again. Many women were working in factories during World War II. This led to the need for clothing that was both comfortable and practical.
Women began to wear pants and other items that were typically considered to be men’s clothing. This style continued into the 1950s with the addition of poodle skirts and other feminine touches.
The 1960s was a time of great social change. Women were becoming more independent and they were no longer content to stay at home.
They wanted to dress in a way that reflected their new lifestyle. This led to the development of the mini skirt. It was short, fun, and allowed women to move freely.
The 1970s was a time of transition. Many women were returning to the workforce after staying at home during the war.
They wanted clothing that was both practical and stylish. This led to the popularity of pantsuits and other items that could be worn both in and out of the office.
The 1980s was a time of excess. Women were dressing in a way that was designed to get attention.
This often meant wearing tight, revealing clothing. It was not uncommon to see women wearing short skirts and high heels.
The 1990s was a time of simplicity.
After the excess of the previous decade, many women were looking for a more subdued style. This led to the popularity of “grunge” fashion.
Flannel shirts, jeans, and other items that were comfortable and easy to wear became popular.
The 2000s have seen a return to glamour.
Women are once again dressing in a way that is designed to attract attention. This often means wearing high heels and tight clothing.
So, what does all of this mean for women’s fashion?
It seems that fashion is constantly evolving as women’s roles in society change. What is popular one year may not be popular the next.
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Clothes, Companionship, and Competition
Olson et al. studied intrasexual competition in two studies by controlling various external circumstances such as the presence of a possible partner and type of rival and examining dress selection in competitive situations.
Participants read a scenario describing an upcoming party before selecting their clothing.
The vignette mentioned the expected presence of a crush, as well as the attractiveness and familiarity of other guests.
Results showed that women dressed more sexily when they expected their crush to be at the party, but not when competing against another woman who was considered to be more attractive.
“The current study provides evidence that women selectively enhance their sexual attractiveness when competing against an attractive rival woman, but not when competing against a less attractive rival or when a potential mate is not expected to be present. These findings suggest that women are acutely sensitive to intrasexual competition and that they take steps to ensure their position in the sexual marketplace by dressing in a manner that will maximize their desirability.”
It seems clear, then, that women’s fashion is often dictated by the need to compete against other women.
Whether it’s for the attention of a man or for the approval of other women, women are constantly striving to look their best.
This can be seen in the popularity of tight clothing and high heels, both of which are designed to make women look more attractive.
So what does all of this mean for you?
Well, it means that you should dress in a way that makes you feel confident.
If you want to attract attention, go for it.
If you want to blend in, that’s fine too.
Just remember that fashion is constantly changing, so don’t be afraid to try something new.
Pantsuits were once considered to be masculine clothing, but now they are seen as stylish and professional.
“Grunge” fashion was once considered to be sloppy and unkempt, but now it is seen as cool and relaxed.
So, don’t be afraid to experiment with your style. You never know what might end up being popular next. Thanks for reading! I hope this has been helpful.
